Business Idea: Personalized Podcasts
I wanted to go for a run today, but the biggestfactor in me choosing not to run, was what I had on my ipod. I like listening to my music on the bus or when I’m walking around downtown. When I have to run for 25 to 45 minutes though, I need something new, something I’m not familiar with. Then it hit me…
What if I could get the news on my iPod each morning before I wanted to run. What if I could get the right ammount of information on there, so that I don’t have to miss out on the last 10 minutes of the news when I get home and want to get ready. Here’s the idea:
You create a network of news tidbits. You break the news down into as small as segments as you can ie, news about each different sports team is broken down into 30 second clips and therefore rather than having to listen to 2 minutes worth of information I don’t care about, I just choose which teams or sports I want to hear about. The same can be done with weather, local news, world news, business news, really anything. The information is then broken down into very specific 15 second- to 1 minute clips and you select which items you want downloaded, and how long you want the podcast to be. The program then selects the items you want and creates a news station that is just for you and only has the news you want on it.
Each morning the podcast is automatically downloaded to your iPod and all you have to do is grab your iPod and run!
Who knows you could even include some encouragement on there from sponsored partners. Also, I bet you could play ads to help with the revenue. People would put up with some ads, just as long as it wasn’t more than say 30 seconds per 10 minutes or so. Plus the web portal where you select your news can have ads. Maybe you could charge a small fee as well. The details can be worked out later. For now, who wants to help me build this? :)
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