First Hawks game of the year.
I went to the Seahawks preseason game last night and had a great time. Seattle won, no Hawks were injured, and no starters looked horrible, that’s about all you can hope for in a preseason game.
It was fun to be back at Qwest and watching football in person. One thing that I was looking at, from a business side that had nothing to do with football, was how the new Jones Soda partnership would be working out. Something that I’ve never seen at a professional sports game before was sampling of the sodas that they sell inside the stadium. Jones does have a long way to go to make people comfortable buying their drinks as opposed to the well known sodas typically found in a stadium. I think it will take a little while for them to make people comfortable ordering a bright green, green apple soda, or a bright blue lemonade soda drink. I hope that it goes well for them and spreads to them earning more business outside of the stadium as well.
One unique observation that I heard at the game was, "They all taste like they would go well with alcohol, but not by themselves." Hmmm, another possibility for a partnership Jones?
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